
Marketing Equation Audit

The Marketing Equation™ is a unique, proprietary and proven model for diagnosing and constructing marketing plans. The Marketing Equation accounts for 5 critical pillars that make up the success of the marketing which includes: strategy, identity, media, leads, and systems. We approach this process as if “we were your marketing director.”
The Eysenck Personality Inventory (EPI) measures two pervasive, independent dimensions of personality, Extraversion-Introversion and Neuroticism-Stability, which account for most of the variance in the personality domain. Each form contains 57 “Yes-No” items with no repetition of items. The inclusion of a falsification scale provides for the detection of response distortion. The traits measured are Extraversion-Introversion and Neuroticism. Continue reading “Eysenck’s Personality Inventory (EPI) (Extroversion/Introversion)”